Shopping for a Roku TV used to be simple.

You picked a television from a brand such as TCL or Hisense, made sure it had Roku TV built in, and chose the screen size you wanted.

That is no longer the whole story.

Roku now designs and sells its own televisions, and the 2026 lineup stretches from inexpensive bedroom TVs to QLED, Mini-LED and even OLED models.

At the same time, third-party manufacturers continue selling TVs powered by Roku OS.

That gives Cyber Monday shoppers two separate decisions:

Do you simply want Roku OS?

Or:

Do you specifically want a TV made by Roku?

That distinction matters more than the logo on the home screen.

Cyber Monday 2026 pricing has not been announced yet. CRAOB will update this page when confirmed offers become available.

What counts as a Roku TV in 2026?

There are two categories.

Roku-made TVs

Roku’s own television families include:

Select Series HD
Select Series 4K
Select Series 4K QLED
Plus Series Mini-LED QLED
Pro Series Mini-LED
Pro Series OLED
Pro Series LX OLED

Roku’s current support documentation separately lists Select, Plus and Pro models manufactured by Roku.

Roku TV partner models

Other manufacturers also sell televisions with Roku OS built in.

Roku’s current TV finder still includes models from brands such as:

Pioneer
Hisense
TCL
Philips
Westinghouse
Hiro

alongside Roku-made televisions.

Therefore, shoppers should not assume two televisions labeled “Roku TV” have the same display technology, picture processing or gaming capabilities.

Roku OS describes the smart-TV platform. It does not describe the panel.

The 2026 Roku TV lineup in one table

Family	Generation status	Display direction	Best use
Select HD	Current 2026 models	HD/FHD LED	Bedroom, kitchen, secondary TV
Select 4K	Current mainstream	4K LED	Everyday streaming
Select 4K QLED	New/current 2026	4K QLED	Affordable living-room TV
Plus Series	2025 generation, still current inventory	Mini-LED QLED	Movies and better HDR
Pro Mini-LED	2025 generation, still sold	120Hz Mini-LED QLED	Large premium TV, gaming
Pro OLED	New 2026	120Hz OLED	Movies and premium gaming
Pro Series LX OLED	New 2026 premium tier	OLED, up to 144Hz VRR	Higher-end gaming/picture quality

The biggest development is OLED.

Roku’s current Pro Series includes 55- and 65-inch OLED televisions, while the upgraded Pro Series LX versions add a brighter OLED implementation, Wi-Fi 6 and VRR support up to 144Hz.

Decision 1: Do you just want the easiest Roku TV possible?

If the main goal is inexpensive streaming, start with Select.

There is little reason to pay for Mini-LED or OLED if the television is going into:

a guest bedroom;
kitchen;
children’s room;
home office;
exercise room;
secondary living space.

Roku Select Series HD

Current 2026 Roku documentation lists new Select HD models at 24, 32, 40 and 43 inches, depending on resolution and SKU.

These are primarily convenience TVs rather than home-theater displays.

For a 32-inch bedroom screen, paying substantially more for premium display technology usually makes little sense.

Roku 32-inch Select Series Smart TV — Check Price on Amazon

Roku 40-inch Select Series Smart TV — Check Price on Amazon

Buy Select HD when:

screen size is small;
4K is unnecessary;
simplicity matters more than HDR performance;
the TV will mainly show casual streaming or live television.

Move to 4K once the screen reaches normal living-room sizes.

Decision 2: Standard 4K or QLED?

This is where the 2026 Roku lineup gets more interesting.

Roku’s Select Series spans mainstream 4K TVs from roughly 43 through 85 inches, while the current Select 4K QLED family is offered from 50 through 85 inches. Roku identifies the 2026 QLED models separately from the previous 2025 generation.

Standard Roku Select 4K

A basic Select 4K TV is appropriate when you want:

Roku OS;
4K resolution;
HDR support;
straightforward streaming;
a larger screen without a large premium.

Roku 43-inch Select Series 4K Smart TV — Check Price on Amazon

Roku 55-inch Select Series 4K Smart TV — Check Price on Amazon

Roku 65-inch Select Series 4K Smart TV — Check Price on Amazon

Roku Select Series 4K QLED

For 2026, the QLED Select range is much more interesting.

Current 2026 models include 50-, 55-, 65-, 75- and 85-inch versions. Roku’s own lineup identifies QLED color, HDR10+ and its enhanced voice remote among the upgrades.

Roku 50-inch Select Series QLED — 50R5D5

Roku 50-inch Select Series 4K QLED Smart TV (50R5D5) — Check Price on Amazon

The 50R5D5 is explicitly being sold as a 2026 Select Series QLED model.

When should you pay for QLED?

Choose QLED over standard Select 4K when:

movies and HDR matter more;
you watch colorful sports or animation;
this will be the main living-room TV;
the Cyber Monday price difference is modest.

If standard 4K is dramatically cheaper, QLED isn’t mandatory for casual television viewing.

Decision 3: Is Mini-LED the Roku sweet spot?

For many Cyber Monday shoppers, the answer may be yes.

The Roku Plus Series combines:

QLED;
Mini-LED backlighting;
full-array local dimming;
Dolby Vision;
HDR10+;
Dolby Atmos;
Roku Smart Picture Max;
Wi-Fi 6.

Current Plus Series Mini-LED TVs come in 55-, 65- and 75-inch sizes.

One important generation note:

The current R6C7 Plus Series is a 2025-generation family carried forward into 2026.

It remains actively sold, so it should not be removed from the Cyber Monday guide—but CRAOB should not describe it as a newly launched 2026 model. Retail listings identify 55R6C7 as a 2025 model.

Roku 55-inch Plus Series Mini-LED — 55R6C7

Roku 55-inch Plus Series Mini-LED QLED Smart TV (55R6C7) — Check Price on Amazon

Roku 65-inch Plus Series Mini-LED — 65R6C7

Roku 65-inch Plus Series Mini-LED QLED Smart TV (65R6C7) — Check Price on Amazon

Roku 75-inch Plus Series Mini-LED — 75R6C7

Roku 75-inch Plus Series Mini-LED QLED Smart TV (75R6C7) — Check Price on Amazon

Why Mini-LED matters

A normal LED television controls relatively large areas of backlighting.

Mini-LED allows much finer control.

That can improve:

dark scenes;
perceived contrast;
bright HDR highlights;
separation between bright and dark portions of an image.

It does not turn an LCD TV into OLED, but it can provide a substantial picture upgrade over a basic LED model.

Who should stop at Plus?

A lot of buyers.

If you want Roku OS, Mini-LED, Dolby Vision and a good living-room TV without paying OLED money, Plus occupies a useful middle ground.

Decision 4: Previous-generation Pro Mini-LED or new OLED?

This could become one of the most interesting Roku Cyber Monday comparisons.

Roku’s 2025 Pro Series R8C5 remains on sale in 55-, 65- and 75-inch sizes.

It uses:

QLED;
Mini-LED;
120Hz;
VRR;
local dimming;
Dolby Vision IQ;
premium Roku remote features.

The R8C5 family is a 2025 model, not the newly introduced 2026 premium generation.

Roku 55-inch Pro Mini-LED — 55R8C5

Roku 55-inch Pro Series Mini-LED QLED TV (55R8C5) — Check Price on Amazon

Roku 65-inch Pro Mini-LED — 65R8C5

Roku 65-inch Pro Series Mini-LED QLED TV (65R8C5) — Check Price on Amazon

Roku 75-inch Pro Mini-LED — 75R8C5

Roku 75-inch Pro Series Mini-LED QLED TV (75R8C5) — Check Price on Amazon

This is precisely the kind of model that can become more attractive on Cyber Monday as newer hardware arrives.

An outgoing premium television can be an excellent purchase when its final sale price drops close to a midrange replacement.

The major 2026 upgrade: Roku Pro Series OLED

For 2026, Roku has finally entered OLED.

Roku’s official support documentation lists its first OLED models as current 2026 products, while the current Pro page offers both standard Pro OLED and upgraded Pro Series LX OLED versions.

This changes Roku’s premium positioning substantially.

OLED uses self-emissive pixels.

Individual pixels can turn completely off rather than relying on an LCD panel with a separate backlight.

The practical advantages include:

perfect black capability;
extremely strong contrast;
excellent dark-room movie performance;
fast pixel response;
excellent gaming motion.

Roku Pro OLED: the movie-first choice

The standard Roku Pro OLED is available at 55 and 65 inches.

It combines:

4K OLED;
120Hz refresh rate;
Dolby Vision;
HDR10+;
HLG;
HDMI 2.1;
FreeSync Premium;
VRR;
ALLM;
Dolby Atmos;
Roku Smart Picture Max.

Roku says these TVs support 4K gaming up to 120fps.

Roku 55-inch Pro OLED — 55RAD5

Roku 55-inch Pro Series OLED 4K Smart TV (55RAD5) — Check Price on Amazon

Roku 65-inch Pro OLED — 65RAD5

Roku 65-inch Pro Series OLED 4K Smart TV (65RAD5) — Check Price on Amazon

Roku itself links its Pro OLED models to Amazon, making them particularly relevant for CRAOB’s Amazon-first strategy.

Buy standard Pro OLED when:

movies are a priority;
you often watch in a dark or controlled-light room;
black-level performance matters;
PS5/Xbox gaming matters;
120Hz is sufficient.

Pro Series LX OLED: who actually needs it?

Above Pro OLED sits Pro Series LX OLED.

Both are available at 55 and 65 inches.

The LX models retain OLED’s self-lit blacks but add Roku’s higher-end panel implementation and other hardware upgrades.

Roku specifically identifies:

brighter picture;
wider color range;
up to 144Hz VRR;
Wi-Fi 6;
Roku Voice Remote Pro.

Model numbers are:

55RCD5
65RCD5

Roku 55-inch Pro Series LX OLED — 55RCD5

Roku 55-inch Pro Series LX OLED 4K Smart TV (55RCD5) — Check Price on Amazon

Roku 65-inch Pro Series LX OLED — 65RCD5

Roku 65-inch Pro Series LX OLED 4K Smart TV (65RCD5) — Check Price on Amazon

Pay for LX if:

you use a high-performance gaming PC;
144Hz VRR is useful;
you specifically want Roku’s brighter OLED tier;
premium picture quality matters more than price.

Stick with standard Pro OLED if:

Most gaming comes from PS5 or Xbox Series X and you mainly want OLED’s core picture benefits.

You do not automatically need LX simply because it sits higher in the lineup.

Mini-LED or OLED?

This is likely to be Roku’s most important Cyber Monday 2026 question.

Choose Mini-LED if:

the room is frequently bright;
you want a 75-inch option;
screen size matters more than perfect blacks;
Cyber Monday clearance pricing is aggressive;
you are concerned about buying OLED for a display that shows lots of static content.

Choose OLED if:

movie nights happen in darker rooms;
black levels matter;
you want excellent contrast;
gaming response matters;
a 55- or 65-inch screen is large enough.

The right Cyber Monday purchase could therefore be:

75-inch Pro Mini-LED

instead of

65-inch Pro OLED

if screen size matters more in your room.

Do not assume newer display technology automatically wins every comparison.

Best Roku TV for PS5 and Xbox Series X

For console gaming, look primarily at:

Pro Mini-LED R8C5

2026 Pro OLED RAD5

Both bring high-refresh gaming features beyond what the mainstream Select range is designed to provide.

The 2026 Pro OLED supports HDMI 2.1, VRR, ALLM and 4K gaming up to 120fps.

That is already enough to match the maximum 120Hz output used by current PS5 and Xbox Series X gaming modes.

The Pro Series LX’s 144Hz capability is more useful for compatible gaming PCs.

For console deals, see CRAOB’s PS5 Cyber Monday 2026 Deals and Xbox Cyber Monday 2026 Deals pages.

Best Roku TV for movies

For movies, start with picture technology rather than refresh-rate marketing.

A practical progression is:

Select QLED → Plus Mini-LED → Pro OLED

Select QLED makes sense for mainstream streaming.

Plus adds Mini-LED backlighting and Dolby Vision.

Pro OLED provides the best Roku-made option for dark-room black levels and cinematic contrast.

If your room stays brightly lit during the day, however, compare OLED carefully with a bright Mini-LED television before deciding.

Best Roku TV for sports

Sports shoppers should emphasize:

screen size;
motion;
brightness;
viewing distance;
picture processing.

A 75-inch Plus or 75-inch previous-generation Pro Mini-LED may be more useful than a 55-inch OLED when several people watch games across a large living room.

This is another reason not to rank Roku TVs solely by display technology.

What about Pioneer Roku TVs?

Roku’s current TV finder lists several Pioneer Roku TVs with 2026-model naming, including:

PN50-R851-26U
PN55-R851-26U
PN65-R851-26U
PN70-R851-26U
PN75-R851-26U

These are straightforward 4K HDR Roku TVs rather than Roku’s premium QLED/Mini-LED/OLED models.

Pioneer 55-inch 4K Roku TV (PN55-R851-26U) — Check Price on Amazon

A partner-manufactured Roku TV can make sense when:

it costs substantially less;
Roku OS is the main priority;
premium display features are unnecessary.

But compare the actual panel specifications rather than assuming “Roku TV” guarantees the same picture quality as a Roku-made Plus or Pro Series television.

Hiro Roku TV: another value option

Roku also documents a current Hiro Roku TV range.

For 2026, Roku lists Hiro models spanning compact HD televisions through 50-, 55- and 65-inch 4K TVs.

That makes Hiro another possible value/clearance alternative, but it should not replace Roku’s Select QLED or Plus Series in the primary Cyber Monday recommendations unless pricing makes the difference compelling.

Hiro 55-inch 4K Roku TV — Check Price on Amazon

Don’t confuse Roku OS with a Roku-made TV

This deserves repeating because Amazon search results can mix them together.

A product titled:

55-inch Roku TV

may be manufactured by Roku, TCL, Hisense, Pioneer, Westinghouse or another Roku partner.

Check the manufacturer and full model number.

For a Roku-made TV, look for families such as:

Select Series
Plus Series
Pro Series

For partner TVs, judge the hardware based on that manufacturer’s actual specifications.

The operating system may be similar.

The panel can be completely different.

The remote can matter more than you expect

Roku’s TV tiers also differ in remote hardware.

Basic Select TVs use simpler voice remotes.

Select QLED and Plus models move toward enhanced remotes with features such as personal shortcuts and lost-remote finding.

Current Pro OLED models include a backlit remote, while Pro Series LX gets Roku’s more advanced rechargeable Voice Remote Pro with hands-free capability.

That may sound minor compared with OLED or Mini-LED, but remote usability is something you interact with every day.

Roku Smart Picture: useful if you hate adjusting TV settings

Another reason to buy a Roku-made television rather than merely a partner Roku TV is tighter hardware/software integration.

Roku’s Smart Picture technology automatically adjusts picture behavior according to content.

The Plus Mini-LED uses Roku Smart Picture Max, and Pro models also use Roku’s higher-end automatic picture processing.

This is particularly useful for households that switch frequently between:

sports;
movies;
streaming shows;
live television;
game consoles.

If you are an enthusiast who calibrates every picture setting manually, it matters less.

Best Roku Cyber Monday 2026 shortlist

For most CRAOB readers, these are the model families worth monitoring.

Lowest-cost 4K route

Roku Select Series 4K TV — Check Price on Amazon

Best for everyday streaming and secondary rooms.

Current-generation value pick

Roku Select Series 4K QLED 2026 — Check Price on Amazon

Best for buyers wanting an inexpensive current-generation Roku-made QLED.

Picture-quality sweet spot

Roku Plus Series Mini-LED QLED TV — Check Price on Amazon

Best for buyers who want Mini-LED without entering premium Pro pricing.

Clearance watch

Roku Pro Series R8C5 Mini-LED TV — Check Price on Amazon

Previous-generation premium hardware that could become especially attractive if discounted.

New premium movie pick

Roku Pro Series OLED 2026 — Check Price on Amazon

The important new option for movie lovers.

Premium gaming/picture option

Roku Pro Series LX OLED 2026 — Check Price on Amazon

Best suited to shoppers who can genuinely use the LX upgrades.

The previous-generation rule

Cyber Monday is one of the few times when an older television can intentionally become a top buying target.

For Roku, watch particularly for:

2025 Plus Series R6C7;
2025 Pro Series R8C5;
older Select models.

Do not reject these TVs simply because a 2026 replacement exists.

Compare:

current model price

against:

previous-generation final sale price

and ask what features you are actually giving up.

If an outgoing Pro Mini-LED costs close to a mainstream Select QLED, the old premium model may offer far more television for the money.

Don’t chase the percentage discount

Suppose one television says:

Save 35%

and another says:

Save 20%

The 35% deal is not automatically better.

Reference prices, normal street prices and product generations vary.

Compare:

final selling price;
exact model;
display type;
refresh rate;
screen size;
warranty;
seller;
condition.

That is far more useful than ranking televisions by a sale badge.

When is Cyber Monday 2026?

Cyber Monday falls on November 30, 2026.

Television deals commonly begin during the broader Black Friday weekend rather than appearing only on Monday.

For Roku TVs, a sensible plan is to create three targets before the sale:

Value target: Select QLED

Upgrade target: Plus Mini-LED

Premium target: Pro OLED

Then add:

Clearance wildcard: Pro Mini-LED R8C5

When confirmed pricing arrives, the best value should become much easier to identify.

Should you wait for Cyber Monday?

There is no guarantee that Cyber Monday will produce the lowest price on every Roku television.

Roku is already running promotions on selected TVs during 2026, including Select models. These are current promotions, not Cyber Monday offers.

If you need a TV immediately, compare today’s verified price with your target budget.

If you can wait, Cyber Monday provides the advantage of comparing several families and competitors simultaneously.

CRAOB will add confirmed Cyber Monday pricing when those offers become available.

Final buying advice

Roku Smart TV Cyber Monday shopping is no longer simply about finding the cheapest television with the Roku home screen.

For 2026:

Select Series remains the simple, affordable choice.

Select Series QLED is one of the strongest current-generation options for shoppers who want better color without moving into Mini-LED.

Plus Series Mini-LED remains highly relevant even though the current R6C7 hardware comes from the 2025 generation.

Pro Mini-LED R8C5 should be watched as an intentional previous-generation clearance candidate.

And the biggest new development is Pro OLED, including the higher-end Pro Series LX OLED, which finally gives Roku buyers a premium self-emissive display without leaving Roku’s own hardware ecosystem.

If all you really want is Roku OS, partner TVs from Pioneer, Hisense, TCL and others remain alternatives.

But if you want Roku’s simplest integration of software, picture processing, remote hardware and smart-home features, start with Roku’s own Select, Plus and Pro ranges.

Cyber Monday 2026 pricing has not been announced yet. CRAOB will update this page once confirmed offers become available.